About
About Growgami
A crypto-native growth team, measured on users and on-chain activity.
Origin
Growgami started in 2023 as a crypto-native growth team for venture-backed Web3 projects, built to work like an in-house marketing function and measured on users and on-chain activity rather than impressions. It grew out of experience scaling both Web2 and Web3 brands, and has since run creator-led campaigns across 40+ launches.
Facts
- Founded
- 2023
- Headquarters
- Remote-first, globally distributed
Leadership
Abdullah "OG" Alatas
CEO
Abdullah "OG" Alatas is the CEO of Growgami and co-founded Geromball, a personality-driven football media company built on fan engagement and creator content. He brings that same audience-first thinking to how venture-backed crypto teams turn attention into on-chain users.
How we work
- Engagement
- Scoped per project, 90-day minimum
- Client channels
- Telegram and Slack
- Response time
- Within 1 business day
- Day-to-day client lead
- Kishima (Client Success & BD Lead)
- Reporting
- Weekly, measured to wallet connects, deposits and volume
Onboarding
- Discovery call
- 90-day scope and metrics agreed
- Kickoff: shared channel, access to assets, analytics and on-chain data
- Tracking set up to wallet connects, deposits or volume
- Diagnose: audit of messaging and funnel
- Design: creator shortlist (G-Score) and content plan signed off
- Deploy: first campaigns live (around week 3)
- Scale: weekly review, double down on what converts